How to Hire a Freelance WordPress Web Designer: The Complete Checklist

Just like any other profession, web designers come with a range of talents & specialties. Here are 5 tips to find the best freelance WordPress web designer for you.

1. Consider Web Design Costs and Get Estimates from a Range of Web Designers

You should be wary of scams that involve designing a website for you without your input. As with anything shop around.

The end result may basically look the same but web designers will make tweaks here and there to make them unique. A web designers style of project management, included services, and anything else varies - it's a personal journey.

When creating a website, it is important to take into account the cost of hiring a professional designer. You should shop around for a designer and ask them for an estimate of what they will charge. You will find web designers offering a complete WordPress website for under £200. Don’t expect anything more than an off the shelf theme. You will find web designers offering a complete website for over £2,000.

Remember that the estimate you receive from a web designer is a reflection of how they value their time and expertise. Their pricing also gives an indication of what they have charged previous clients so check their testimonials and pricing page for examples.

2. Find Someone Who Understands Your Needs

Do you have a tight deadline? A WordPress web designer might be able to quickly turn around an off the shelf website for your business. If you're looking for someone to take the time to get to know your company, needs and goals, then they might not be the best option. Their price list will give a clear indication of how long they plan to spend working with you on your website.

When you first contact an experienced WordPress web designer they will be able to show you examples of their client onboarding process. This can help you understand how they would go about designing your website and may even offer a free consultation.

3. Check Their References and Review their Past Work

References are important in the world of web design. They can provide insight on how well a web designer can perform, if they are knowledgeable about the topic, and if they have collaborated with other clients in the past.

References should not be taken as a means to validate that this is a good person to hire. References should be used as an indicator for what kind of work you're getting into.

4. How to Judge a WordPress Web Designer's Quality of Work?

There are a number of ways to judge a WordPress web designer. These include the number of years that they have been in the industry, the kind of websites that have launched and their level of expertise.

Professionalism is one way to judge the quality of work. Websites should look professional and follow design trends. They should also be easy to navigate and should not slow down your PC or phone when you visit them.

5. Be Aware of Red Flags like Unprofessionalism, Aggressive Marketing, or Lack of Experience

Be aware of red flags when hiring a digital marketing company.

Be wary about companies who promise to rank you on the first page of Google in just a few months, as this is not realistic. When hiring digital agencies, it is important to look at their experience and portfolio so that you know what you are getting into. Always remember that reputable companies will not charge more for SEO or design work than the quoted price. It is always better to hire an agency with a strong reputation and years of experience over one that has recently come out.

Bonus: Checklist of Questions for Interviewing your freelance web designers - How will you know who does it best?

Before you start looking for web designers, you need to know what you want from them. Here are some questions that you should ask them before hiring them.

  • Are you able to provide us with a portfolio of your work?

  • Do you have any references?

  • What is your process for handling projects?

  • How much do we need to pay upfront and how often will we be billed as the project progresses?

  • What is your process for managing expectations and deadlines?

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