Web design is the process of creating a website including designing each element of the web pages and lots of behind the scenes work to optimise your website for SEO, speed and usability.
Finding the right web designer will make all the difference when it comes to building a new website for your business and forming a lasting professional relationship. In my experience, small businesses suffer when a web designer wraps up a project and then they part ways. It is for this reason that all my clients take advantage of my web hosting, updates and maintenance plan.
When you first make contact does the web designer take the time needed to learn about both the history of your business and your business' future goals? Ask about their previous work: are they still in regular contact with previous clients? Do clients from previous web design projects keep coming back?
The term 'web designer' is very broad. As a small business, you're looking for someone who will take care of the whole process from concept to content generation to templating and launching your website. This incorporates a range of skills:
What's one of the biggest fears for any web designer? Project scope creep. This occurs when good channels of communication between a web designer and their clients aren't established from the start and it takes effect when a project begins to drag and there isn't a clear and detailed contract in place.
I always ensure to take the time with each client before any proposals or contracts are exchanged to understand exactly what they are hoping to achieve with their new website and how I can enable this through the web design process and beyond. This gets us both on the same page from day one and makes sure there aren't any scary surprises later on. Based on our conversations I produce a detailed proposal and contract for every client. This is as much about setting expectations as protecting myself. Be wary of a web designer who doesn't produce a professional and detailed contract. It can be a sign of inexperience and a warning of hiccups later on.
Well maybe! I'm a WordPress web designer with over 10 years of experience working with small businesses and charities. I specialise in taking small businesses through the whole web design process:
I'm in it for the long haul and genuinely enjoy learning about new industries. I'm proud to offer a service that combines technical skills and an eye for attractive web design whilst staying people focussed.
After working together you'll have a website you'll love for the years to come and the confidence that it's in safe hand.